Crowdfunding Events: How To Drive Donations in One Day!
This session took place April 8, 2014 at 1pm EDT
Online Giving Days. Community Foundations are doing it. Higher Education Institutions are doing it and you can do it too! Organizations across the world have raised up to $25.8 million in one day, inspired up to $3.7 million in offline donations, and reactivated up to 60% of lapsed donors – all while significantly raising brand awareness.
Using real-life case studies from organizations both large and small, Kimbia Vice President Lori Finch will show you how easy it is to leverage the multiplying effect social media has on online fundraising and the sense of urgency crowdfunding invokes in order to achieve your goals.
About the Speaker:
Lori Finch has an extensive background working with and for nonprofit organizations. As vice president of community foundations, she helps ensure Kimbia customers get the best brandraising, fundraising, and new donor acquisition results from their giving day events. Prior to Kimbia, Lori spent six years at the San Diego Foundation where she served as director of nonprofit programs, developing education resources and tools for more than 250 local nonprofits. She holds an MBA from the University of Chicago, Booth School of Business, and a B.S.B.A in finance from Georgetown University.