Free eBook:
Year-End Fundraising Essentials
 

After hitting it off with your supporters and building a strong relationship with them this year through email outreach and social media, it’s time to make it official – and ask for a donation! Getting a commitment from your donors may require less candlelight and fewer rose petals than a momentous romance, but there are a lot of cues we should follow, including:

  • Set the stage for a pleasant and memorable experience (no flash mobs required).
  • Tell them how great they are – and what good you can achieve together.
  • Make it easy to say yes!
  • Once they commit, make them glad they did by being grateful for their support and providing updates on the impact of their gift.

In this guide, we’ll show you what you can do ensure your donors will say “yes” to giving this holiday season – and beyond!


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